Staff Recruiting Campaign
Business Objective:
Recruit 30 net new staff members to respond to 50% increase in business.
Marketing Strategy:
Leverage owned, earned and paid mediums to raise awareness of recruiting needs, positive sentiment for company and action toward recruiting goals.
Tactics and Operation:
Press release
Hiring events
Print materials
Signage
Vehicle Graphics
Digital Advertising
Social Media Marketing
Results:
35 new team members
“Thank you for your support. We could not have done this alone!”